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Atlanta, Georgia [July 22, 2008] --
Nationally renowned real estate marketing and technology speaker and REALTOR.com® Vice President, Max Pigman, has presented to Laura Darr of Solid Source Realty the “Real Estate Online Marketing Award of Excellence”. The Award of Excellence recognizes top agents who consistently provide great marketing services on behalf of their buyers and sellers. Laura was one of only four agents in Atlanta to win this award today.
“There are always some real estate agents who distinguish themselves from other agents by doing a little more for their sellers. In particular; when the home they are selling is placed on a well trafficked site such as the 1st ranked REALTOR.com®,1 even simple efforts like having more photos displayed, crafting better descriptions or adding a full motion video, can make a home stand out from competing properties,” says Max Pigman, Vice President of REALTOR.com®.
The excellence award was presented to Laura Darr at a recent real estate marketing and technology seminar that demonstrated cutting edge techniques for leveraging the Internet and technology in real estate marketing.
Laura says, “While it’s certainly an honor to receive this award, we have seen that it is critical in today’s economic climate to offer a full complement of Internet marketing tools in our standard home marketing plan. In addition, we work strategically to achieve #1 placement for our Internet advertising so that Buyers are seeing our home listings first! Our seller clients appreciate how we bring more attention to their home’s unique selling attributes and ultimately attract more qualified buyers. Buyers have told us at closings that being able to see a comprehensive tour and description of a home online was what got them to visit our listing versus others. We often think that they have ‘mentally’ sold themselves on our homes even before they arrive at the property!”
“The extra steps agents like Laura are taking on behalf of their clients is the reason we thought it worthwhile to call out the effort we have seen these agents make online and to recognize them for providing these added value services,” says Mr. Pigman.
REALTOR.com® is just one of the many ways Laura is leveraging recent trends in home buyer online behavior to her clients’ benefit. You can view more of her marketing offerings by visiting her web site at www.CallMeToSELL.com.
Home sellers interested in finding out how to have their home marketed on REALTOR.com® should contact Laura Darr at 770-322-3777 or email her at Laura@CallMeToSELL.com.
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